
Just what is ‘instructional design’ and what is the job function of a instructional designer?
the following is ‘borrowed’ from Wikipedia (parentheses are ours):
The outcome of this instruction may be directly observable and scientifically measured or completely hidden and assumed (implement). There are many instructional design models but many are based on the ADDIE model (see even the Internet is ‘pushing’ one design methodology over others… ADDIE is one but not the only one) with the five phases: 1) analysis, 2) design, 3) development, 4) implementation, and 5) evaluation. As a field, instructional design is historically and traditionally rooted in cognitive and behavioral psychology (so I guess we need to look at these fields, also!!).
What does a instructional designer do?
Ok, ok, now that we have that covered I guess we all can go home, no?
Oh, so, you want some more information do you? .. like what? how about what does an instructional designer do?
Oh, and someone else out there wants to know how much an instructional designer makes .
Those of you who teach in K-12 classrooms want to know who/where is your instructional designer? lol. We are sorry to have to tell you to go look in the mirror! Yep.. many business have to folks on an instructional team.. the designer and the so-called ‘platform’ person.. the one who stands up in front of the students to say (sorry, I mean teach) the lesson.. in K-12 we all know this kind of support staff does not exist… This topic will come up again and we will have the chance to reflection on it and discuss it further.
So, why are we covering Instructional Design (ID)? Over the course of the semester we will be covering several design models that are quite easy to implement and should work for you. We also are going to be covering an article written by folks over 20 years ago who asked the same question and offered some insights.
Definitions
In the meantime, we need to provide you some links to places you can go to get a overview of the ID ‘domain’
(by the way….This is why we do not need a textbook for this course: About 7,450,000 results come up on Google for the term “Instructional Design”!!!!)
So, NOW can we all go home?
Not so fast!!!! We have “just a couple” of other things to think about here…..
Like:
What is the difference between Curriculum Design and Instructional Design? Well there is not one place you can really go for a simple answer, so here’s my take on it…
Curriculum Design discovers and reviews ‘what’ to teach … Instructional Design covers ‘how’ to teach
Not quite all that simple but enough for now… and NO!! we are “not there yet” a few more miles to go….
Ok, another question…
How does Instructional Design differ for e-Learning?
Here’s another….
Are there some basic ID Models we can study and just where can I find a good place to review them?
And…
Is there a place you can go to find a great set of resources? Well, how about 310 of them!!!
So now that we have covered ‘everything we need to know about ID‘ what else do we have to do this term? with all this reading you are now an expert, no?
Well if you can answer the following list of questions, maybe so….
- What is curriculum design .. really?
- What about Instructional Message Design?
- Does ID/ISD really belong in K-12?.. hold that thought…no we really have not covered this issue yet
- What about eLearning? How does virtual differ from f2f from hybrid? or from f2f? What are the considerations?
- What role does learning theory play? why are there so many dad-gum models anyway
- What do you know about motivation? What role does it play in all of this? (intrinsic vs extrinsic)
- What about Self Determination Theory?
- What role does media/technology play?and how do you assess/evaluate technology media (vis a vis McLuhan)
- and what about cognitive load? and other cognitive and behavioral factors?
- How do you teach the affective domain?
- What about Change Theory and what role does it play?
- How do you choose an Instructional Delivery Methodology?
Well, that make about 12 major considerations… so, if we take one each week and ‘drill down’ that would take us thru the semester right up to about Easter… leaving us a couple of weeks to work out our summary reflections… and finalize your lesson activity….
guess what? we now have now just about built our inquiry based curriculum for the term!
Now we have figured out the ‘what’ (i.e, we have ‘designed our curriculum), the next task at hand its to discuss the ‘how’ (our design for instruction)…
so here goes…
We are actually going to use the ADDIE/Rapid Prototyping Approach… we have just figured out the”A” (Analysis) and “D” (Design).. now we have to “D”evelop, “I”mplement, and “E”valuate..

By the way, that brings up a interesting point.. what the heck is the difference between ADDIE and ASSURE Models anyway? That is this week’s reflection assignment.. scrounge around on the Internet or the library (what’s that? haven’t been inside one for years you say? .. it’s that big building on campus with the name ‘Library’ over the door on the south side of campus)… or wherever books, Kindles, and Nooks are sold ..
figure out what the differences are between these two and report back using the Drop Box .